Prof Goudarz Azar
"Professor & HoD, Strategy, Leadership and Operations"
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School Faculty of Business and Law
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Department Strategy, Leadership & Operations
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Location London
Research activities
Goudarz' s research expertise and interests lie at the intersection of international business, strategy, and innovation management. His work has been published in top-tier management journals, including International Business Review, Management International Review, International Marketing Review, Industrial Marketing Management, and the Journal of Business Research.
Goudarz' s research contributes to important interdisciplinary debates on innovation from an international business perspective. Some of his papers (e.g., Azar and Ciabuschi, 2017; Azar and Drogendijk, 2014) are among the most cited in their respective journals and have served as prominent sources for scholarly works published in ABS 4* journals.
Goudarz' s co-authored paper on the effect of innovation on export performance (Azar and Ciabuschi, 2017) is among the first to introduce the concept of "organizational innovation" into the international business literature. This paper is one of the key outcomes of an externally funded research project and since its publication in 2017, it has garnered more than 780 citations across disciplines (Google Scholar).